How to Choose the Best Concealer for Mature Skin

Samantha Tran

As we get older, our bodies and skin change. It is impossible to avoid aging, but some products and ingredients can help significantly slow the signs of aging. Knowing which makeup products are best for mature skin is also essential. Below, we will go over what precisely mature skin is, what ingredients are crucial to introduce into your skin regimen as you age, and what is the best concealer for mature skin.

  • What is “mature skin”?
  • Preparing your skin before applying concealer
  • The best concealer for mature skin
  • Tips for applying concealer to dry and mature skin
  • Additional tips for best concealing effects
  • Key takeaways

What is "mature skin"?

So, what is “mature skin”? “Mature skin” refers to any skin that starts losing elasticity and collagen. This may sound scary, but when changes in the body occur, your skin also changes. Aging can cause collagen and sebum production to slow down in the body.  

Thus, less collagen and sebum results in thinner, drier, and dehydrated skin. The collagen in deep layers of the skin promotes elasticity and bounciness. Without it, the skin becomes ‘looser’ and starts to sag down. Unfortunately, this causes more pronounced fine lines and even crepey skin.

It is important to note that mature skin is not a skin type, and individuals of varying backgrounds and skin types can and will experience skin aging. Surprisingly, your skin can usually start maturing as early as in the mid-20s to 30s. However, main aging of the skin starts around menopause when skin texture starts to change due to hormonal imbalance. Luckily, there are ways to combat these changes. One of them is finding the best concealer for mature skin.

In addition, many factors can lead to mature-looking skin besides aging. Sometimes, genetics and environmental factors also play a role. These include UV and sun damage, inadequate sleep, stress, tobacco and alcohol use, and some chronic health conditions.

Preparing your skin before applying concealer

Even when you find the best concealer for mature skin, you need to learn how to best prepare your skin and makeup base for it. The first step to prepare your skin is to utilize an effective skincare routine. Incorporating a consistent skincare regimen is vital for your skin health overall. What’s more, it is also essential to prepare the skin’s surface immediately before you apply makeup.

First, it is important to cleanse with a gentle face wash. Cleansing foam or cleansing oil for the face will wash away dirt, debris, and dead skin cells on your face’s top layer.

The next step is to exfoliate, but limit exfoliating to 1-2 times a week. Especially with mature skin, the outer layer of the skin is more delicate and thinner. Exfoliating your skin a few times a week will help slough off dead skin cells sitting on the skin.

best concealer for mature skin

A few more important steps before concealer

Third, apply topical products and ingredients to regenerate your skin cells. Most important is a good and nourishing eye serum. Serums are better than creams for eye area because they have higher concentration of nourishing ingredients and they absorb more easily. Utilizing face serums such as Plant Mother’s Retinol Serum will stimulate collagen production, smooths skin texture, and reduce the appearance of wrinkles. This is an all-natural retinol that is ideal for mature and dry skin because it doesn’t cause any redness, dryness, or irritation commonly associated with synthetic retinols. Plant Mother’s Retinol increases cellular turnover, brightens the skin, and improves its texture.

To achieve the best results, pair the retinol with Plant Mother’s Vitamin C serum. Use retinol during night time and vitamin C in the morning. Vitamin C further promotes collagen and provides the skin with the necessary amounts of botanical antioxidants and vitamins. As stated above, it protects your skin from environmental free radicals and pollution.

Always choose non-comedogenic face serums, ideally oil-based for the highest level of moisture and a balanced ph. Face oils are also a great choice for mature and dry skin. However, make sure to use natural unrefined botanical oils and not mineral (synthetic) or refined oils. They’re stripped of nutrients during the processing on high temperatures.

Lastly, always apply sunscreen! Using a biodegradable sunscreen not only protects your skin from harmful UV rays but also protects the environment. Biodegradable sunscreen does not contain toxic ingredients to coral reefs or your skin, making it natural and clean for all ages and skin types.

The best concealer for mature skin

Now, we will discuss the best concealer for mature skin and the critical ingredients to look for in concealers. Especially with mature skin, it is vital to choose concealers and other makeup products that alleviate dryness and contain beneficial ingredients. You don’t want your concealer to show creases around your eyes and crow’s feet. Unfortunately, some concealers are showing more than they’re hiding.

Primarily, liquid concealers are the best for mature skin because they are easier to blend throughout the skin. Liquid concealers also do not crease as much compared to powder concealers. In addition, they have a thinner consistency, making them less likely to settle into fine lines or creases.

Lightweight concealers containing haloxyl are also a good choice. Haloxyl is a peptide-based vegan ingredient that targets anti-aging, brightens the skin, and reduces the appearance of wrinkles.

Concealers containing hyaluronic acid are another good option. Hyaluronic acid is extremely gentle, making it perfect for those with mature or sensitive skin. Furthermore, the body produces hyaluronic acid naturally, but as we age, the amount slowly decreases. That’s why it is essential to incorporate Hyaluronic acid into your skin and makeup routine. As a bonus, hyaluronic acid and vitamin c  work wonderfully together.

Finally, it is important to research where any of your skin and makeup product ingredients are from. Not all brands utilize cruelty-free and environmentally friendly practices. Contrary to widespread belief, clean and vegan skincare is not just for vegans or activists. Anyone and everyone can use animal-friendly, organic, and vegan products.

wrinkles around eyes

Tips for applying concealer to dry and mature skin

A few tips for concealing – first apply foundation, blend it out with a sponge or brush, then use concealer to correct any areas that need extra coverage. When choosing the best concealer for mature skin, opt for a shade lighter than your foundation to brighten the face and conceal accordingly.

Generally, concealer application is best in the ‘T-zone’ area of the face: the middle of the forehead, under the eyes, down the bridge of the nose, and the chin. Brightening these areas will give your skin a brightened appearance and cover any blemishes. You may also dab a small amount of concealer a little above the corner of your eyes to give the appearance of an ‘eyelift.’

Your under-eye concealer is especially important. With age, this area becomes very thin and darker than usual, so a good creamy concealer is essential. Many women opt for under eye filler when they notice dark circles and hollowness in the under-eye area. For other women, a good concealer is good enough to target this area.

For under-eye area, after blending your concealer out, blot under the eyes with blotting paper or a thin piece of tissue. This will help prevent excess products and oils from seeping into creases and lines under the eyes.

Lastly, it would be best if you blended out the concealer as gently as possible. Mature skin, especially under the eyes, is very delicate. It is best to avoid stretching and pulling the skin to avoid making wrinkles and sagging skin more prominent.

Additional tips for best concealing effects

Does your makeup still look uneven, with some creasing starting to form? Applying a hydrating and blurring primer will help you create a smooth base to evenly apply the rest of your makeup.

As stated above, moisturizing your skin with a nourishing eye serum will produce soft and rejuvenated base. Making sure your skin is smooth and hydrated will make the makeup application easier. It’ll also help your makeup stay longer.

Another factor contributing to uneven makeup texture could be using the wrong foundation for your skin type. With mature skin, it is essential to use the best foundation for dry skin. Maturing skin tends to be dry, making the base of your makeup application and foundation most important. Therefore, liquid, and cream foundations and concealers are best applied to mature skin due to their hydrating properties.

Furthermore, how you apply your makeup is equally important. Liquid products are best used with sponges to achieve a dewy glow. You should also check these skincare tips for women over 50

Key takeaways

  • It is best to start an effective skincare routine before you start seeing first signs of aging. Most importantly, apply products containing natural ingredients derived from organic botanicals – they contain actives in their purest form together with essential skin nutrients.
  • Utilize eye serums and concealers that contain organic and clean ingredients like retinol, vitamin C, hyaluronic acid, and niacinamide. Retinol and vitamin C are two ingredients that should be in everyone’s routine. Not only do they target aging signs, but they also boost collagen production and renew skin cells.
  • Best concealer for mature skin is creamy or liquid concealer with active anti-aging ingredients. Some of them include haloxyl, hyaluronic acid, and niacinamide.
  • Generally, concealer application is best in the ‘T-zone’ area of the face: the middle of the forehead, under the eyes, down the bridge of the nose, and the chin. Brightening these areas will give your skin a brightened appearance and cover any blemishes.
  • Your under-eye concealer is especially important. With age, this area becomes very thin and darker than usual, so a good creamy concealer is essential.
  • When concealing mature skin, it is essential to be delicate and treat your skin as gently as possible. Maturing skin is thin and fragile. It is best to pat or dab the skin or apply products in circular motions, avoiding tugging the skin too much.


This content is for informational and educational purposes only. It is not intended to provide medical advice or to take the place of such advice or treatment from a personal physician. All readers of this content are advised to consult their doctors or qualified health professionals regarding specific health questions. The publisher of this content does not take responsibility for possible health consequences of any person or persons reading or following the information in this educational content. All viewers of this content, especially those taking prescription or over-the-counter medications, should consult their physicians before beginning any nutrition, supplement, skincare product, or lifestyle program.

Samantha Tran
Samantha is an aspiring Public Relations Professional at the California State University Fullerton. Her interests include the beauty, fashion and entertainment industry. Adobe Creative Cloud programs are her specialty and she is always open to learn and refine her skillset in anything she is working on. Samantha’s hobbies are reading, baking and shopping! She enjoys baking for her loved ones, especially snickerdoodle cookies and flan.